Constant Contact
Old-school email marketing with phone support, no free plan
Constant Contact is a long-established American email marketing platform aimed at small businesses and nonprofits, known more for support and simplicity than for features. There is no free plan and the Lite tier costs $12 per month for 500 contacts. It suits teams that want a phone number to call.
Pricing verified on 10 August 2026 · Entry last reviewed 10 August 2026
Constant Contact at a glance
Features
- No: Paid subscriptions
- No: Referral program
- Yes: Landing pages
- Yes: Custom domain
- Yes: API
- Yes: A/B testing
Data and compliance
- No: EU hosting
- Yes: GDPR DPA
- Yes: List export
What Constant Contact is
Constant Contact has been selling email marketing to small American businesses since the 1990s, and the product reflects that history: uncomplicated campaign building, event invitations, simple lists, and support you can telephone.
It is not trying to compete on automation depth or price, and pretending otherwise would misrepresent it. What it sells is the absence of difficulty for an organisation that does not have anyone whose job is marketing.
Pricing
There is no free plan, which is worth weighing when the entry price is $12 a month at only 500 contacts. That is more expensive per contact than most of this comparison, and the gap widens as the list grows.
Nonprofits do meaningfully better, with discounts of up to 30%, and that segment is where Constant Contact remains genuinely competitive.
What it does well
- Human support by telephone, which almost nobody else here offers meaningfully
- Simple enough for people who do not want to learn a marketing tool
- Event invitation and registration features that most competitors lack
- Substantial nonprofit discounts
Where it falls short
- No free plan, and a high price per contact at small list sizes
- Automation is basic next to ActiveCampaign, GetResponse or even MailerLite
- US-only hosting and a US-centric product
- Nothing for newsletter creators or ecommerce
Who Constant Contact is for
A good fit
US small businesses and nonprofits that value phone support and simplicity over feature depth.
- Small businesses and nonprofits that want a person on the phone rather than a help centre article
- Teams with no marketing specialist, where simplicity beats capability
- US organisations running event invitations and simple campaigns rather than lifecycle automation
- Nonprofits, which get discounts of up to 30%
Not a fit
You are outside the US, want a free plan, or need automation beyond a welcome sequence.
- You want a free plan to start on, since there is only a trial , use MailerLite instead
- You need modern automation depth , use ActiveCampaign instead
- You are in Europe, where the support advantage matters less than data residency , use Brevo instead
Alternatives to Constant Contact
Mailchimp
The default email marketing suite, with the pricing to match
$13/mo · Free plan: 250 contacts, 500 emails/monthMailerLite
Simple EU-hosted email marketing for small businesses
$12/mo · Free plan: 250 subscribers, 2,500 emails/monthGetResponse
EU-based all-in-one: email, webinars, courses and funnels
$19/mo · Free plan: 500 contactsConstant Contact FAQ
Does Constant Contact have a free plan?
No, only a free trial with no credit card required. Lite starts at $12 per month for 500 contacts, which makes it one of three platforms here with no permanently free tier.
How much does Constant Contact cost?
At 500 contacts, Lite is $12 per month, Standard $35 and Premium $80. Prices scale with contact count. Annual billing saves up to 15% and nonprofits up to 30%.
Is Constant Contact good value?
Only if you use the support. On features per euro it is beaten by MailerLite, Brevo and EmailOctopus. What it sells is hand-holding, and for organisations without a marketing person that is worth something real.
Does Constant Contact work outside the United States?
It works, but its main advantage (responsive phone support in US hours) travels badly, and data is hosted in the US. European businesses generally get more from an EU-based platform.
Constant Contact or Mailchimp?
Mailchimp has far more features and a much wider integration ecosystem. Constant Contact is simpler and has better human support. Neither is the cheapest option, and both are beaten on price by MailerLite.
Whichever platform you pick
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