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Sponsor the perfect newsletters for your brand, without spending weeks searching

Forget cold clicks from Meta and Google. We deliver ready-to-publish campaigns in 3-4 weeks with real impacts — you just approve the plan.

Request free proposal

No commitment · You only pay if you accept the proposal

Managed sponsorships in author newsletters for brands

Newsletters beyond the public directory

We connect you with creators who aren't listed anywhere public. You choose based on audience fit — not on who promotes themselves the most.

We know what works in your sector

We analyze which newsletters perform well with banners, mentions or reviews — and which have the best CTR for brands like yours.

One invoice, zero hassle

We search, negotiate, coordinate and report. You approve and review results. You receive a single invoice for the entire campaign.

Why sponsor author newsletters

Author newsletters have the highest attention rates in digital advertising today. Real audiences who chose to subscribe — no cold clicks, no bots.

30-50%
Average open rate

Compared to <1% average CTR on Meta Ads or display. Your brand appears where the audience is already reading with attention.

3-8%
CTR on mentions

When a newsletter recommends your brand, its audience clicks. Engaged readers, not inflatable impressions.

0%
Bots or bought audiences

Every subscriber manually chose to receive the newsletter. Zero inflated traffic, zero fraudulent clicks.

Sponsoring a newsletter is the difference between interrupting someone with an ad and appearing as a recommendation from someone they already trust.

How we manage your
sponsorship campaign

1
Now
You send us your info
2
48-72h
You receive a proposal with selected newsletters
3
24h
You accept and receive the invoice
4
Up to 7 days
Payment by bank transfer
5
2 weeks
Brief and publication schedule
6
On completion
Performance report

Premium or DIY

You can contact newsletters one by one from the public directory. But time and admin cost money. Here's the difference:

DIY · marketplace Premium Service
Search newsletters You do it We do it
Negotiate dates and exclusivity 2-4 conversations We do it
Coordinate calendar with creators You We do it
Invoicing 2-5 separate invoices Single invoice
Aggregated metrics report You build it We send it to you
Your time invested 5-10 hours per campaign 0 hours

You pay the package and we do the rest. That's Premium.

Newsletter sponsorship packages

Pick the package that best fits your brand and goals. All include full management: search, negotiation, content and reporting with real metrics.

  • Newsletters selected and negotiated by us
  • Calendar and publication coordination
  • Single invoice · final report with real metrics
2-3 newsletters
6,000 - 7,000real impacts
€1,000
  • Newsletters selected and negotiated by us
  • Calendar and publication coordination
  • Single invoice · final report with real metrics
4-5 newsletters
15,000 - 17,000real impacts
€2,500
  • Newsletters selected and negotiated by us
  • Calendar and publication coordination
  • Single invoice · final report with real metrics
8-10 newsletters
30,000 - 35,000real impacts
€5,000

No commitment

Proposal in 48-72h

Tell us your goal and budget. We send you a proposal with selected newsletters, expected impacts and a fixed price.

You only pay when you approve. No surprises, no fine print.

Newsletter search and selection, including options beyond the public directory
Negotiation and deal management with each creator
Campaign coordination and content review
Single invoice for the total budget
Final report with opens, clicks and CTR per newsletter

Frequently asked questions about newsletter sponsorships

What does the premium service include?

We handle the entire process: finding suitable newsletters, contacting creators, negotiating and managing deals, coordinating sponsored content and delivering metrics.

You just approve the budget and review the results. This saves you time and avoids operational tasks.

What is an author newsletter and what does it mean to sponsor one?

An author newsletter is a digital publication that arrives by email to subscribers interested in a specific topic. It's created by journalists, experts or independent professionals with their own editorial content.

Sponsoring a newsletter means a brand supports that publication (usually financially) in exchange for visibility: whether through a banner, a mention or a recommendation within the content.

How much does the Premium Service cost?

We work with fixed packages starting at €1,000 (6,000-7,000 real impacts), then €2,000, €2,500 and €5,000. The price includes everything: newsletter research, negotiation with each creator, calendar coordination, a single invoice for the total and a final metrics report.

The Premium Service is designed for multi-newsletter campaigns where you want to delegate all the management. If your case is different — for example, you already know which specific newsletter you want to sponsor — get in touch and we'll guide you to the option that best fits.

I'm an agency, what advantages do I get from using Niusleters over other platforms?

With Niusleters' premium service you don't need to manage anything directly. Just tell us your brands' or clients' goals, and we take care of the rest: finding suitable newsletters, contacting creators, negotiating conditions and coordinating the sponsorship.

You receive a fixed budget, no surprises, and a final report with metrics to evaluate the impact. It's an ideal solution if you want to save time and ensure well-managed collaborations from first contact to publication.

How do I know the campaign will work before paying?

Before you accept the budget, we send you a proposal including: selected newsletters, real subscriber counts for each, expected impacts and estimated CTR based on previous campaigns in that sector. You know what to expect before investing a single euro. Nothing gets published without your approval.

When do I send the creative or ad copy?

The proposal you receive in 48-72h includes the available formats per newsletter (mention, banner, review or link). Once you accept and pay, in the brief phase we ask you for the materials: logo, copy, link and banner if applicable. Then we coordinate the schedule with each newsletter so they can integrate the ad into their edition with enough lead time.

How long does it take to close a sponsorship?

It depends on each campaign, but you'll typically receive a proposal within 48 to 72 hours after telling us your goal.

Once the budget is approved, we coordinate publication within a few days, depending on the availability of selected newsletters.

What types of ads/sponsorships can be published in a newsletter?

Newsletters allow different sponsorship formats, depending on the creator's style. Some of the most common are:

Banners or logos
Mentions within the content
Reviews or recommendations
Sponsored links

You can design reusable ads for different campaigns, or create customized versions for each particular deal.

I'm a brand, how do I get an invoice for each closed sponsorship?

If you use Niusleters' premium service, we simplify the entire process: you'll receive a single invoice for the total agreed budget, issued by us. You don't have to worry about managing multiple invoices or contacting each newsletter individually.

All information will be available in the Transactions section of your account, where you can download your invoice whenever you need it.

What payment platform is used?

Brands have two payment methods available for sponsorships:

Bank transfer: no additional cost.
Card payment: through Stripe, with a 3% surcharge for using the gateway.

Newsletters receive payment via bank transfer once they issue their corresponding invoice. They don't need to have a Stripe account or any other payment platform.

Can I choose the newsletters or do you choose them?

We send you a proposal with the newsletters we believe best fit your sector, target audience and budget. You decide which ones publish your campaign: you can request changes, remove options or suggest specific newsletters you already know. Nothing publishes without your final approval.